ASUS Launches a Complete Lineup of Products Featuring Microsoft Windows 8
ASUS brings innovative and unique designs to a wide range of new touch-enabled mobile and desktop products
Dubai, UAE — As part of it’s ‘In Search of Incredible’ journey, ASUS today unveiled a complete new line-up of Windows 8 products. The new range of ASUS notebooks, tablets, all-in-one PCs, and a unique dual-screen device together enable new forms of functionality and applications targeting the entire spectrum of home and office users, while setting a new standard in performance, ease of use and innovative design.
“With Windows 8, Asus has taken mobile device families one step closer toward amalgamation. The distinction between keyboard-based devices and touch-based devices is heading towards extinction,” says Leon Yu, ASUS’ Regional Director. “Windows 8 is the bridge that has allowed Asus to blur former device categorizations and spawn a new generation of products that bring touch, the next phase in human-computer interactivity, to a wide range of traditionally keyboard-based enterprise, creativity and entertainment applications”
“The arrival of Windows 8 with touch, Asus’ push towards cloud computing and our use of innovative product design, all combine in our new line up to bring technology to users that is exciting and intuitive. Users can now access their content anywhere, in a much more personalized way. These products are the result of our endless search for the incredible and persistence at bringing the richest digital experience to users”, added Yu.
Indeed, the front-runner amongst unique design concepts being launched by Asus, is the Taichi. An incredible fusion of notebook and tablet, ASUS TAICHI is an ultra-slim, ultra-stylish notebook that features a unique dual-screen design with 1080p IPS displays. In standard mode, ASUS TAICHI is a convertible and powerful Ultrabook designed for the most demanding productivity tasks. In tablet mode, ASUS TAICHI is a lightweight powerhouse featuring intuitive multi-touch capabilities optimized for Windows 8. In dual screen mode, both screens can also be used simultaneously or independently for unparalleled user flexibility. The ASUS TAICHI is the perfect notebook for sharing information in exciting new ways.
ASUS Transformer Book
The ASUS Transformer Book is the world’s first detachable notebook to combine the best features of a notebook and tablet. When it’s time to work, ASUS Transformer Book is a powerful and fully featured notebook with high-capacity storage and connectivity options. When it’s time to relax or travel, the high-definition display detaches from the keyboard dock and the ASUS Transformer Book instantly becomes the thinnest and most powerful Intel Core i7 based multi-touch Windows 8 tablet available today. Smart Battery technology ensures maximum battery life in both modes allowing mobile freedom for work or play. ASUS Transformer Book is the perfect solution for anyone who needs the computing power of a notebook with the versatility of a tablet.
ASUS ZENBOOK Series
Asus is moving its ZENBOOK to the Windows 8 platform and expanding the line with the Ultraportable series ranging in sizes from 11.6” to 15.6” powered by Intel’s i3, i5 and i7 series processors. The ZENBOOK Series of sleek and stylish Ultrabooks features a wide range of specifications and screen sizes to suit nearly every mobile need. ZENBOOK features a stunning razor-thin profile, brilliant high-definition displays, powerful quad-core processors and lightning-quick solid-state storage options. ZENBOOK Touch offers all the benefits of the ZENBOOK series including multi-touch capabilities for an enhanced Windows 8 user experience.
ASUS VivoBook Series
ASUS VivoBook S200 and S400 ultraportables offer a stylish combination portability, durability and affordability for mainstream users. With specifications that include 3rd generation Intel® Core™ processors for excellent multi-tasking performance, VivoBook is available with an 11.6” or 14” high-definition screen and features a large multi-touch touchpad, incredible SonicMaster audio, and a choice of hard drive and hybrid storage.
ASUS VivoTab Series
Featuring slim and lightweight designs with optional docking stations, ASUS VivoTab offers a perfect balance of portability and productivity. The VivoTab has an amazing 11.6-inch, Super IPS+ screen for brilliant images indoors or out. It runs on Microsoft’s new Windows 8 operating system and includes a Wacom stylus for high-precision input for leading business, graphics and productivity applications. The VivoTab Smart is the perfect traveling companion with a fresh stylistic design.
ASUS All-in-One PC ET2300
Look no further for the best in productivity and home entertainment when using Microsoft Windows 8, the ASUS All-in-One PC ET2300 is a sleek and compact all-in-one desktop PC with a stunning multi-touch 23” high-definition IPS display. The ET2300 has a unique double-hinge design that allows it to be used both as a traditional desktop with an upright display and as a digital canvas that folds flat making it an ideal shared entertainment platform for all family members.
The ET2300 is the first All-in-One PC with a built-in array speaker and subwoofer design which delivers incredible acoustic fidelity for music, movies and games. In addition, Intel® Thunderbolt™, Intel® Wireless Display (WiDi), and USB 3.0 provide flexible and future-proof connectivity. WiDi makes it easy to enjoy audio, video and photos with family and friends through seamless, wireless streaming to WiDi-enabled HDTVs. Two Intel® Thunderbolt™ and four USB 3.0 ports provide ultra-fast data transfer speeds and flexible expansion options, while HDMI input turns the ET2300 into an HD display for game consoles, notebooks, tablets and Blu-ray players.
Asus’ new Windows8 product line-up is available in the region at all leading retail outlets.
ASUS, the world’s top 3 consumer notebook vendor and the maker of the world’s best-selling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today’s digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and all-in-one PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, ASUS won 3,886 awards in 2011, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 11,000 and a world-class R&D team of 3,100 engineers, the company’s revenue for 2011 was around US$11.9 billion.